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Petra News Petra Financial Advisors Celebrates 50 Years

Fifty Years! Who Would Have Believed It? By Petra Founder Ben Coombs

As Petra Financial enters its 50th year, our founder shares a thoughtful reflection on the firm’s journey, the principles that have shaped five decades of client relationships, and the vision guiding us into the future. His message highlights the steady values that built Petra — trust, clarity, and long-term partnership — and the continued commitment to serving families with honesty and purpose as we step into the next chapter of our story.

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Behaviorial Finance Petra Financial Advisors What is Emotional Intelligence

What Is Emotional Intelligence

Emotional intelligence is rarely listed as a financial skill, but in practice it drives whether people stick to plans, communicate well about money, and make wise decisions under stress. Markets test our emotions more than our math, and big money choices are usually identity choices in disguise. This article explains what EQ is and why it often determines financial outcomes more than intelligence or income alone.

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